Case Study Overview
Myntra, the leading e-commerce player in India, is a young and dynamic organization, with a millennial DNA and self-starter mindset. Myntra’s vision is to provide its employees with the same technology experience that the brand provides all its customers through its intuitive e-commerce technology.
Myntra wanted technology to align with their ideology & policy framework, and help them in two ways:
- Making transactions simpler.
- Getting all the data together to enable smarter decision making.
Here’s how Darwinbox came as a fresh change for Myntra due to its user-centric design and deep understanding of the enterprise level of complexity.